ACE Talent Centre Limited

Privacy Policy

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When does this policy apply?

This privacy policy explains how Ace Talent Centre Limited (“ATC”) uses personal data that you provide or which ATC collects and holds about you when you use its official websites and/or other services. ATC is the data controller of this information for the purposes of this policy.

ATC’s websites and services include:

  • The Official Ace Talent Centre Website at https://acetalentcentre.co.uk;
  • The official ATC social media pages on Facebook, Twitter, Instagram, Snapchat and YouTube;


What types of personal data do we hold?

Information we hold about you may include any one or more of the following types of data:

Account information: When you register to use, purchase or engage with any of ATC’s goods and/or services, the minimum information we will usually ask you to provide is your name, email address, telephone number, and year of birth. We may also ask you for additional information depending on the nature of our interaction with you.

Transactional information: When you purchase goods or services from ATC Official Websites, we will keep a record of your transaction, including what you purchased and when, and any information you provide to us to fulfil the transaction. This may include your name, billing information and telephone number. We will not keep payment card information, except for the last four digits of your payment card number which we keep in case there are any payment disputes or we need to issue a refund. We will ensure that, when handling any information about you relating to a transaction, we comply with the applicable regulations of the Payment Card Industry. When you register to take part in events or fundraise for us we will keep a record of your name, age, email address, postal address, telephone number and relevant health information to ensure that we can understand and evaluate any risks in you taking part in the activity.

Where you purchase services on behalf of a third party (for example, where you book onto a soccer school or other course or service provided by ATC) we will usually take details of the participants attending the school, course or service, in addition to the transactional information described above. This is in order that we may administer the provision properly and use your details for the other purposes described in this policy.

Information you provide to us in response to a survey: We may occasionally contact you to ask for your feedback on ATC goods and/or services or goods or services provided by a third party affiliate on our behalf so that we can make them better and more relevant.

Information from other companies: We may use publicly available postal address lists and the edited electoral roll to ensure that the information we hold about you is accurate or we may use this information, together with general market research information (for example, demographic information), to add to and enhance our database.

Online usage information: If you use the ATC Official Website we may collect your browser type, the full Uniform Resource Locators (URL), clickstream to, through and from our site (including date and time), products you viewed or searched for, page response times, length of visits to certain pages, page interaction information (such as scrolling, clicks and mouse-overs) and methods used to browse away from the page. Online usage information may be linked to a unique identifier but we do not link online usage information to named individuals. In order to collect online usage information, we use cookies and other similar technologies.

Information you provide to us in order to take part in an activity: In order to take part in ATC’s activities you will need to provide data such as name, date of birth, address, ethnicity, sex and relevant medical information. We will also collect data on attendance and performance.

In most cases, you are not obliged to provide any personal data to us, but in some cases we may not be able to provide goods or services to you unless you provide certain minimum information. By way of example only, where you intend to make a purchase from ATC, we may need to obtain and process certain information about you in order to enter into and perform the contract of sale with you.

The purposes for which we use your information

The legal basis under which ATC will process your personal data is one or more of the following:

  • To allow us to enter into and/or perform our contract with you*;
  • To enable us to comply with legal obligations**;
  • To pursue legitimate interests of our own or those of third parties (provided that your interests and fundamental rights do not override those interests) ***; and/or
  • With your consent. For the avoidance of doubt, we will only use your information for marketing purposes (where such consent is necessary) where we have your consent****.


Further details of how we will process your personal information are listed below. We have indicated by asterisks the legal basis on which we are processing or will process your personal information.

Contract performance* / **: ATC may use account information and transactional information data, as necessary, to carry out or perform any contract which you may have entered into with us, including contracts for the purchase of courses and any other services, merchandise and other products. We also use this information to communicate with you and handle your enquiries regarding these contracts. If you order ATC goods, products or services for another person (for example, match tickets for tour groups) we may ask you for their personal information and we will use this to provide the services you have ordered. Please ensure that you have their permission for us to process this data before providing it to ATC.

Legal obligations**: ATC retains records of all of its financial transactions with you in order to comply with its legal obligations to maintain adequate accounting records. ATC may use (and disclose) the information it holds about you in order to comply with any investigative demand, court order, or a request for cooperation from a law enforcement or other government agency.

Recruitment/engagement***: If you apply for a job, register to be a volunteer or apply for a work experience placement with ATC we may use your information for the purposes of recruitment and selection, corresponding with you and for equal opportunities monitoring.

Marketing where it is in our legitimate interest*** We may also market to you with news and offers from ATC, its affiliates and its official sponsors and partners which we think may be of interest to you, and conduct related surveys, or analytics, where it is in our legitimate interest, and where your consent is not necessary. This can apply to individuals (e.g. analytics) but also to contacting data subjects who work for businesses.

Marketing with your consent (where consent is necessary)****: If you have consented to it (where consent is necessary) ATC may contact you electronically with news and offers from ATC, its affiliates, ATCs official sponsors which we think may be of interest to you. You have the right to withdraw your consent at any time, by emailing harvey@acetalentcentre.co.uk.

Other purposes***: ATC will analyse information it holds about you to identify trends and preferences about its customers and to get a more detailed and informed picture of how its customers are using ATC’s products and services. We do this to make better strategic decisions about ATC and its products and services so that we can improve the way we market and provide products and services to you. ATC may also use online usage information about you to administer and improve the function and content of the ATC Official Websites, including to ensure that content is presented in the most effective manner for you and your device and browser, to allow you to participate in interactive features when you choose to do so and to keep our online services safe and secure. ATC may also use the information it holds about you if required to protect the rights, property, or safety of ATC, customers or others.

ATC will not carry out any automated decision-making using information it holds about you.

Special Categories of Personal Data: ATC may from time to time collect special categories of personal data on you. This includes personal data revealing: racial or ethnic origin, religious or philosophical beliefs, data concerning your health and/or you states of physical or mental health or personal data concerning your sexual orientation.

ATC may collect these special categories of personal data for the purposes of better understanding our fan base, identifying ways to improve communication to all areas of our fan base and to maintain ATC’s commitment to equality and diversity as it relates to all those who engage with ATC. The table below sets out examples of the categories of personal data and the groups of people which may be relevant to this area.

Category of personal dataGroups of people (in relation to a category of personal data)
Personal data revealing racial or ethnic originPeople of different racial or ethnic origins
Personal data revealing religious or philosophical beliefsPeople holding different religious or philosophical beliefs
Data concerning healthPeople with different states of physical or mental health
Personal data concerning an individual’s sexual orientationPeople of different sexual orientation

You can opt out of ATC processing your special categories of personal data at anytime by either opting out of any communication sent to you or notifying the Senior Information Officer (details below).

Disclosure of your information

Affiliates: Information held by ATC may be used by our affiliate Fulham Football Club. This may include providing them with your personal information so that they can provide you with information about their products and services that may interest you, where you have consented to this.

Sponsors and partners: ATC does not share your personal data with our sponsors and partners, but we may: (i) share aggregate/anonymised information which is based on this information with existing and potential sponsors and partners; and (ii) if you have consented to the same, send you information about the products and services of our partners and sponsors in our marketing communications.

Delivery Partners ATC may share your personal data with the facilities and venues who partner with ATC in connection with ATC’s activities. The providers listed above will not process your personal data to market to you and it is provided for the sole purpose of regulating attendances at the provider venues and/or to allow the provider to apply for funding. The provider will be a data processor for the purposes of the Data protection Act.

ATC suppliers and sub-contractors: ATC may share your information with suppliers and sub-contractors from time-to-time in order that they can process it on ATC’s behalf for the purposes set out in this privacy policy. However, where we do so we will put in place suitable measures in order to protect your information. These third parties may include (but may not be limited to): (i) call centre providers; (ii) IT service providers (such as hosting providers); (iii) mailing houses or document storage companies; (iv) delivery services; (v) analytics, marketing services (including surveys) and search engine providers; (vi) credit reference agencies; (vii) payment processing companies; and/or (viii) e-commerce platform providers.

ATC Funders: ATC may share your information with funders who have provided finance to ATC in order to deliver services to the local community or to run a particular programme.

Disclosures for legal reasons: ATC may also disclose the information it holds about you to those persons that have a reasonable need to know such information, if it believes in good faith that this is necessary: (i) to establish, exercise or enforce its legal rights, including contractual rights; (ii) to defend itself against a legal claim; (iii) report a crime or prevent a crime (for example, ticket touting); (iv) to prevent harm to any individual or any property (including intellectual property, for example if you misuse images or videos or any other content ATC makes available to you); (iv) to satisfy our statutory and/or regulatory obligations relating to safeguarding; or (v) to prevent fraud (for example, payment card fraud) or for credit risk reduction.

Business transfer: If ATC sells or buys any business or assets, your personal data may be disclosed to the prospective seller or buyer of such business or assets so that they can carry out due diligence in respect of the sale or purchase, but only if ATC has taken reasonable steps to ensure the security and confidentiality of that information. If ATC (or substantially all of its assets) is acquired by a third party, personal data held about donors or users of its goods, products or services will be one of the transferred assets.

How do we keep your information secure?

ATC is committed to ensuring that your information is secure. In order to prevent un-authorised access or disclosure of personal data, we have put in place appropriate physical, electronic and managerial procedures to safeguard and secure the information we collect. We regularly perform testing of these procedures and have an appropriate information recovery and data breach procedures in the event that we encounter any difficulties.

How long do we keep your information?

ATC will retain your personal data for as long as necessary for the purposes it is collected as set out in this policy and for any longer period necessary for it to comply with statutory retention obligations and/or for the purposes of defending or making legal claims. Examples of some of our retention periods are set out below:

ATC stores:

  • its financial transactions with you for six years in order to comply with its obligations to maintain adequate accounting records;
  • its contracts with you for six years so that it has appropriate evidence in place if there is a claim for breach of contract made within the statutory limitation periods;
  • job applications and CVs for up to six months, unless you have consented to your details being held on file in case other suitable opportunities arise;
  • your account information until you close or delete your account/profile (at which point we would also delete any information from other companies or market research which we have appended to your account/profile);
  • any market research we have undertaken (and which is not appended to your user account) for 3 years. Note that we will retain aggregated market research information (by which you cannot be identified) on an ongoing basis for internal purposes; and
  • save as set out above, information you post online and/or online usage information for 3 years if it is on ATC Official Websites.

If any information falls into more than one category then the longer storage period will apply.

Your rights

You have several rights under applicable data protection laws (unless an exemption applies), which we have summarised below. These rights can be exercised by contacting ATC using the details given below in this policy.

You have the right to:

  • ask us not to process your personal data for direct marketing purposes;
  • request access to personal information held about you and a copy of it;
  • obtain, without undue delay, the rectification of inaccurate or incomplete personal data;
  • obtain, without undue delay, erasure of your personal data in certain circumstances, for example if ATC’s processing of your personal data is no longer necessary for the purpose for which we collected it;
  • restrict the processing of your personal data in certain circumstances rather than having it erased;
  • object to the processing of personal data in certain circumstances;
  • receive personal data, which you have provided to ATC, in a structured, commonly-used and machine-readable format and transmit that personal data to another data controller, or have ATC do so on your behalf where technically feasible;
  • be informed about any use of your personal data to make automated decisions about you, and to obtain meaningful information about the logic involved, as well as the significance and the envisaged consequences of this processing; and
  • lodge a complaint about the way in which your personal data is being used to a supervisory authority.


Parental consent / supervision

One of the ATC’s primary aims is to engage with children and young persons in the community. We are keen to ensure that when we interact with children and young persons we do so responsibly. We would therefore ask that parents and guardians supervise their children when they are online and that children under 18 do not submit personal information or content to the ATC, make purchases of the ATC’s goods, products or services, or take part in ATC events, without the consent of their parent or guardian. ATC reserves the right to take reasonable measures in order to verify the existence and/or validity of parental consent.

How you can contact us?

If you would like to contact ATC about this policy or any of the legal rights outlined in it, you can contact us by email at harvey@acetalentcentre.co.uk

Your correspondence should be marked for the attention of the Senior Information Officer.

Changes to our privacy policy

Any changes we make to this privacy policy in the future will be posted on this page. Please check back frequently to see any updates or changes to this privacy policy.

This privacy policy was last updated in January 2025.